Wednesday, October 31, 2012

Ignore the Baloney. Check the Facts


Our recent advertisement in the EDUCAUSE Quarterly probably has you wondering... “Who’s serving up a bunch of baloney?”

Their baloney has a first name. It's "truthiness"

Here’s the backstory...

Late last year, an LMS company that was fairly new to the scene published a comparison matrix measuring themselves against their competition (we were included). At first, the comparison gave us a good chuckle... Why? Because the claims made within the comparison were simply not true.  But rather than respond, we had better things to do with our time: like concentrate on providing the best possible Moodle experiences for our customers.   

But a few months ago, customers started asking about this comparison matrix. Apparently, they were noticing that "truthiness" had now entered the LMS marketsphere.

We love our customers, and we value reality over rhetoric. So, we created a little comparison matrix of our own to set the record straight. It’s in the same format as the original, except the information about Moodlerooms is factually correct.

So go ahead.... Take a look and see how we stack up. We invite any of the other companies to create matrices of their own, if they felt they were in any way misrepresented.  

Thanks for reading, 

Brad Schleicher
Marketing Manager

No comments:

Post a Comment